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Lance's vision for Gold Cup Skateboards.


In collaboration with Lance Mountain Gold Cup pays homage to extraordinary  product designs throughout skateboarding’s history by offering a new standard in modern-classic skateboards. “I grew up skating in the mid seventies and would dream about all the insane products of that era" says Lance. “In the early days, skateboard designs were so varied and off the wall that skate shops felt like walking into Aladdins’ cave. I wanted to help cre- ate a unique brand, offering product that could once again create that same excitement for every generation of skateboarder.

Whether you’re a core skater, collector or casual cruiser looking for the hottest new ride, Gold Cup has skate- boards that’ll make you stand out from the crowd.